Setting Up a Film Website for Sales

It occurred to me during the pandemic pivot, that film websites are set up primarily as “information” sites.

Cast, Crew, Press, Bios, Trailer, Synopsis

Film is a product. Why do we not have “sales” sites? Filmmakers are constantly playing catch-up on marketing, branding, outreach, and distribution of their products.

From now on, I will set up film sites with a product and sales focus from day one.

As artists, the word “sales” feels foreign.